Did you know that while 5.1 billion people in the world own a cell phone, but only 4.6 billion people own a toothbrush? According to the Mobile Marketing Association, there are even some countries in which there are more mobile phone subscriptions than there are people. How is this even possible? But with such impressive […]
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Keep Them Coming Back What is your preferred method for keeping in touch with your local customers and prospects? Many businesses struggle to answer this question these days It is a tough call and theyre simply confused about how to market cost-effectively while still achieving the results they need to grow their customer-base. With the […]
In an Italian holiday marketing campaign, McDonalds developed a mass marketing sweepstakes where people could send a text message right from the store and receive a prize. Prizes ranged from virtual prizes like pictures with Santa to large cash prizes. In a time period of about 5 weeks, more than 1.5 million people were participating. […]
Text Message Marketing: Make Cell Phones Work for You As a local business owner, you’re probably struggling to figure out the best ways to reach your local market effectively and affordably. Due to today’s tough economic condition, most business owners are in the exact same boat. No one has extra money to waste on advertising […]
SMS text messaging is a phenomenon that has blown up in the past few years. From the elderly to all the way down to some 5 year olds, most people cant leave home without their mobile phones. Therefore, sending text messages has become the preferred method of communicating for most mobile phone users. Thats right […]